Unilever partners EPL,Amcor others to drive packaging innovation on toothpaste tubes

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Unilever partners EPL,Amcor others to drive packaging innovation on toothpaste tubes
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In a bid to ensure a safe and qualitative packaging innovation recently introduced on its oral care products globally, Unilever has partnered with multiple global packaging manufacturers including EPL (formerly Essel Propack), Amcor, Huhtamaki and Dai Nippon Indonesia.

Babu Cherian, R&D Oral Care Packaging Director at Unilever said: “Recyclable tubes mark a key milestone in our packaging journey and, more significantly, they have the potential to transform the whole oral care industry. Together with our manufacturing partners, we’re making the new design available to any producers interested in adopting the new material, with the ambition to accelerate industry change.”

To drive further change across the waste management industry, Unilever is working with global recycling organizations to help ensure that the new tubes are collected and recycled. This will be the case in France, where consumers can put the new tubes in their home recycling bin ready to be collected and turned into new products.

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