United Bank for Africa (UBA) Plc, has launched the Customer Experience (CX) School of Excellence, a first-of-its-kind initiative aimed at empowering its workforce to deliver top-notch services to its customers.
The bank in a statement said the comprehensive program is expected to equip its employees with the necessary skills and knowledge to provide superior customer experiences across all business segments.
Group managing director and chief executive of UBA, Oliver Alawuba, explained that, the programme, which is in line with the bank’s philosophy of the ideals of ‘Enterprise, Execution and Excellence’, will involve training staff on the latest advancements in customer experience knowledge, while enabling them to provide personalised, innovative, and seamless banking experiences.
Alawuba noted that, “at UBA, the core of our Group strategy is our ‘Customer 1st’ Philosophy, which is our promise to always put our customers first, and as we intensify our focus on delivering our C1st agenda, I am delighted to announce the launch of the UBA CX School of Excellence, the first of its kind in the industry.
“This programme has been developed to ensure all UBA staff are equipped with the required skills and knowledge to deliver exceptional service to our customers. It reflects globally recognised CX knowledge relevant to serving today’s customers, their evolving needs and expectations and will strategically position UBA as the bank of choice across all our business segments.”
He further pointed out that the programme, which begins in the next few weeks, will pilot across six countries and nine branches, as he added that staff of the selected locations are expected to complete the appropriate modules to become a UBA CX Certified staff.